Free Press Release Tools to Get Your Company in the Media

If you’re a beauty or fashion founder ready to make some noise, getting your brand featured in the media is easier than ever—especially with the right press release tools. Whether you’re launching a new collection, celebrating a milestone, or just want to boost your visibility, these platforms can help you share your story with the world. Here are the top free (and almost free) press release tools, with Press Mingle leading the way for consumer brands!

1. Press Mingle
The Go-To Platform for Consumer Brands

Press Mingle is designed specifically for consumer brands—think beauty, fashion, lifestyle, and more—making it the perfect fit for founders who want to get noticed by the right journalists. Not only does Press Mingle connect you with media opportunities and live journalist requests, but paid members can also submit press releases directly to its network. This means your news lands right where editors and reporters are actively looking for the next big story in the consumer space. With Press Mingle, you can:

• Submit press releases to a curated network of journalists covering beauty, fashion, and lifestyle

• Respond to live media requests and pitch your expertise

• Set up alerts for your niche so you never miss an opportunity

• Track your submissions and see where you get featured

If you want your brand to be seen by top media outlets and industry insiders, Press Mingle should be your first stop!

2. PRLog

PRLog is a long-standing favorite for free press release distribution. Their basic plan lets you submit releases with SEO-friendly formatting, one image, and a video. It’s a great starting point for getting your story out there and building a press room for your brand.

3. PRFree

PRFree offers free press release submissions with live links and tags. It’s a simple way to get your news indexed by search engines and shared across social platforms, with paid options available for even more reach.

4. IssueWire

IssueWire’s free plan gets your press release onto Google News and over 145 partner sites. Fast editorial review and analytics help you track your impact, and affordable upgrades are available for wider distribution.

5. openPR

openPR lets you publish releases for free (in English or German), with editorial review to ensure quality. Their large archive helps journalists discover your story long after you hit “submit.”

Pro Tips for Founders

• Make it visual: Include high-quality images and videos to stand out.

• Personalize your story: Tailor your release to highlight what makes your brand unique.

• Track your results: Use analytics to see which stories get picked up and refine your approach.

Ready to Get Your Brand in the Spotlight?

If you’re a consumer brand founder, Press Mingle is your backstage pass to media exposure. Sign up, submit your press releases as a paid member, and connect directly with journalists looking for fresh, exciting stories in beauty, fashion, and lifestyle. Free tools like PRLog and IssueWire are great for getting started, but Press Mingle gives you the edge in a crowded market—helping you turn your passion into press!